March | Ready-to-Drink
Hawkesbury Brewing Co. Launches Australia’s First Vodka Spritzer in eco-friendly, PET Bottles
Hawkesbury Brewing Co. is shaking up the RTD category with the launch of Australia’s first-ever Vodka Spritzer range in a 1.25L PET bottle— a fresh, shareable innovation designed for easy-drinking refreshment.
At 4.0% ABV, our Vodka Spritzer range is crafted for those who love lighter, fruit-forward drinks without compromising on flavour. Available in Peach Iced Tea, Ginger Beer, Watermelon, and Fruity Tutti, it taps into today’s drinking trends—social connection, refreshing styles, and great value.
"We’re proud to be the first in Australia to bring a vodka spritzer to market in a PET format,” says Mitchell Elmes, Sales Director at Hawkesbury Brewing Co. “This range is all about giving people something fresh, easy to share, and perfect for social occasions—whether it’s a picnic, BBQ, or casual drinks at home.”
Why PET? Innovation Meets Convenience
Our 1.25L clear PET bottle is a first for the category, designed to fit standard fridge and shelf spaces while offering a lightweight, recyclable alternative to cans and glass. It’s easy to pour, reseal, and take anywhere—ideal for on-the-go lifestyles and group occasions.
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What Makes It Stand Out?
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Convenient & Shareable – A resealable, lightweight bottle perfect for social occasions
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Refreshing & Light – Big on flavour, lower in ABV for easy-drinking appeal
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Great Value – Five standard drinks per bottle at a competitive price
"We know people want drinks that fit their lifestyle—whether that’s lighter styles, convenient formats, or great-tasting RTDs at the right price,” says Mitch. “The Vodka Spritzer range ticks every box, and we can’t wait to see how the market responds.”
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Hawkesbury Brewing Co. Vodka Spritzer is available nationwide in selected retailers. For more information, retail partnerships, or media inquiries, please contact:
Mitchell Elmes
Sales Director | Hawkesbury Brewing Co.
mitchell,elmes@hawkesburybrewingco.com.au
Joanna Lynsky-Smith
Marketing Director | Hawkesbury Brewing Co.